Business Model
Our Value Proposition
We connect advertisers to premium audiences through high-attention media moments.
Business Model
Broadcasters
High Quality
GTN invests in skilled reporters and content creators.
Cost Savings
Stations avoid costly investments in traffic reporting infrastructure, content creation, and data systems.
Custom Content
Reports are tailored to each station's audience and style.
Guaranteed Income
In some cases, Affiliates receive cash compensation.
Cash Compensation
Advertising spots
Advertisers Revenue
Bundle of advertising spots
Advertisers
High attention media
Channels with high attention are proven to drive stronger business outcomes.(1)
Peak Timing
GTN inventory runs during peak drive-time when audiences are most engaged.
Broad Reach
Coverage across major markets in Australia, UK, Canada and Brazil.
Stable Coverage
GTN delivers consistent reach across multiple stations, insulating advertisers from individual station ratings volatility.
High Recall
Our integrated format delivers measurably higher brand recall than traditional advertising breaks.(2)
Strategic Global Operations
Our network spans Australia, Canada, the United Kingdom, and Brazil. We deliver essential information and high-reach advertising across these markets.
